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In real estate, leads are the lifeblood of any agent’s success. Two of the most valuable types of leads are FSBO (For Sale by Owner) and FRBO (For Rent by Owner). But which one should NYC agents prioritize? Let’s break it down.

Expired listings are one of the most powerful lead sources for real estate agents in New York City — but success depends heavily on how you approach them. In a market as competitive and fast-moving as NYC, it’s essential to have a smart marketing strategy.

In New York City’s fast-paced real estate market, access is everything. Whether hosting an open house, launching a new listing, or representing a buyer with very specific needs, direct access to building owners can make all the difference.

In the competitive world of real estate, one of the most frustrating situations for sellers and agents alike is the dreaded expired listing. A listing expires when it fails to sell within the time frame set in the agreement between the seller and the agent.

In the competitive world of real estate, one of the most frustrating situations for sellers and agents alike is the dreaded expired listing. A listing expires when it fails to sell within the time frame set in the agreement between the seller and the agent.

Approaching FSBO leads requires patience and strategy. By understanding where sellers are in their journey and tailoring your approach accordingly, you can build strong relationships and position yourself as the go-to expert when they’re ready to list.

In the fast-paced world of real estate, it’s easy to overlook expired listings, but they represent a significant untapped opportunity for agents. An expired listing occurs when a property doesn't sell within the set listing period, and the listing

In the competitive world of real estate, finding the right properties can make all the difference, especially when it comes to expired listings. While the Multiple Listing Service (MLS) is a go-to source for active listings, it’s essential not to overlook

In the competitive world of real estate, one of the most frustrating situations for sellers and agents alike is the dreaded expired listing. A listing expires when it fails to sell within the time frame set in the agreement between the seller and the agent.