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In the ever-dynamic world of real estate, expired listings pose a unique challenge. These dormant properties, once full of potential, now linger in the market, overlooked and forgotten. However, with the untapped power of social media, there lies a promising opportunity to breathe new life into expired listings, capturing the attention of potential buyers and reigniting interest.
Are you looking to win over expired listings? Making a winning presentation when presenting to a seller of an expired listing is one of the most important steps in winning the listing. Your presentation skills can make or break the deal, so it is important to make sure you are confident and prepared.
Realtors should maintain a stable pipeline of leads. If prices are at a low level and the weather is
pleasant, you could get flooded with clients. However, there is always a winter lull or market
fluctuation lurking around the corner to halt your momentum and, consequently, your commission
checks. As you know, you are not guaranteed a monthly salary.
You can pick up listings with genuine promise if you learn the art of the expired listing presentation. The MLS has a ready-made list of seller leads for agents who learn how to sort through expired listings and work with their sellers. These abandoned listings can be undiscovered gems simply waiting to be discovered.
After a listing has expired, sellers may find it difficult to remain positive. When the listing agreement is first signed, most people are both excited and worried, expecting that the home will sell fast and for a large profit. It's aggravating to wait long lengths of time for a buying offer that never comes.
One of the keys to selling expired listings in the New York City area is hosting a successful open house! This is your time to make the property shine and attract potential buyers. You want to showcase the home in the best possible light too, in order to generate offers at or above asking price too! So, it’s a key moment in the selling process. Here are some tips to help maximize the open house!
